Required reading: Unauthorized Bread by Cory Doctorow (excerpt: [0]; part of his book Radicalized [1])
[0]: https://arstechnica.com/gaming/2020/01/unauthorized-bread-a-...
[1]: https://en.wikipedia.org/wiki/Radicalized_%28Doctorow_book%2...
Or the poor mans version, "Please drink verification can" - http://i.imgur.com/dgGvgKF.png
reminds me of some dystopian short story I read somewhere, where society moves to a nearly full advertising economy, and everyone has to be an influencer about all the food / things they consume for the day, streaming themselves on camera live 24/7