AI is already eating their way up the creative ladder, this is 100% irrefutable. Interns, junior artists, junior developers, etc are all losing jobs to AI now.
The main problem for AI is it doesn't have a coherent creative direction or real output consistency. The second problem is that creativity thrives on novelty but AI likes to output common things. The first is solvable, probably within 5 years, and is going to hollow out creative departments everywhere. The second is effectively unsolvable, though you might find algorithms that mask it temporarily (I'm not sure if this is any different than what humans do).
We're going to end up with "rock star" teams of creative leads who have more agility in discovering novelty and curating aesthetics than AI models. They'll work with a small department comprised of a mix of AI wranglers and artisans that can put manual finishing touches on AI generated output. Overall creative department sizes are probably going to shrink to 20% of current levels but output will increase by 200%+.
How can you both think AI will do a soulless garbage job and that it will displace all the creative people who put their blood sweat and tears into doing art.
If you think it can be 20 times easier to make a movie, then it seems to me that it would be 20 times less impactful to make a creative work, since the market should quickly react to creative success by making a ton of cheap knockoffs of your work until the dead horse is so thoroughly beaten that it's no longer even worth paying an AI to spit out cheap knock-offs
> How can you both think AI will do a soulless garbage job and that it will displace all the creative people who put their blood sweat and tears into doing art.
They don't, that's why they're saying 20% of creative departments will remain. The part that will go is the part that's already soulless - making ads in the style of the current trendy drama series or what have you.
> If you think it can be 20 times easier to make a movie, then it seems to me that it would be 20 times less impactful to make a creative work, since the market should quickly react to creative success by making a ton of cheap knockoffs of your work until the dead horse is so thoroughly beaten that it's no longer even worth paying an AI to spit out cheap knock-offs
That seems pretty backwards, given Jevons paradox. The ease of writing knock-off fanfiction didn't mean people stopped writing novels. The average novel probably has a lot less impact now than in the past, but the big hits are bigger than ever.