videos of other people talking about how they do their make up and pick their outfits.
Doesn't seem that much different from a fashion magazine interview about what X celebrity likes to wear. Those have been around for quite a long time.
At least in the past people were celebrities for a reason other than the number of followers they had on social. It'd be nice if we could return to a time when people were part of the public discourse because they were good at something (or their parents were rich, sadly).
That’s not true at all. Fame for no reason or dumb reasons is hardly a 21st century phenomenon.
No dog in this fight, I don't know what exactly you're doing, but I'd cautiously point out that it is, in fact, novel to the internet era to watch rando microcelebrities doing makeup step by step, no matter how long we delay acknowledging that with microquibbles.
I could throw in an example of how I'll watch boring videos of a couple playing with their birds for 90 minutes on Youtube. You can link me to the Wikipedia page on slow TV (via Norway), and it won't erase the simple, boring, straightforward, fact that it is a phenomenon.
I didn’t interpret the original comment to be about micro celebrities, but about people supposedly wasting time today in ways they didn’t beforehand. I agree that micro celebrities are a new phenomenon somewhat (although they are also sort of a return to more regional distribution of fame.) But that wasn’t the point being made.
The scale isn't even close, and it's become normalized now. I think it bears talking about as a 21st century phenomenon.
> At least in the past people were celebrities for a reason other than the number of followers they had on social.
“Other than”? Obviously, as social media didn't exist. “Better than” or “more relevant to the things for which there celebrity status was used to direct attention”? Not particularly.
But you ignored why they have so many followers in the first place. It's because they're entertaining to watch/listen to, which for someone in the entertainment business it's as on the nose as you can possibly get. I think absurd to say they're not good at something because I for sure don't have what it takes to record/edit that many videos all day and be that charismatic all the time.
Why does it matter if the celebrity was good at something or not if you are just discussing what they wear?